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NEXT GENERATION GENERATIVE AI

ACTIVATE CULTURAL COMMUNITIES FOR ACCELERATE GROWTH

1

Build Audiences

Track and monitor content interactions live

2

Generative AI

Powering decision makers across all channels

3

Community Capital

Scale your Performance across all platforms

Harness AI-powered tech to tap into your brands greatest asset- the power of building communities

Cultural change is defined by communities not dictated to them. Whether you’re change-making, media-streaming, game-designing, hustling, ideating, publishing or producing, your Audience are the thrill-seekers, the trendsetters and the tastemakers with the power to catapult you to success.

25 %

Connect

Discover high-value communities to inform product development and strategic brand growth

25 %

Culture

Understand and analyse ‘market hype’ and audience segments to drive new directions

25 %

Commerce

Improve media campaigns and engagement through community-led targeting solutions

25 %

Creativity

Inspire confident decision-making for creative, content and partnerships ideation and execution

Understanding how your audience thinks reacts and engages should be at the heart of every decision you make

This is where Turba comes into the picture. Generative AI plays a pivotal role in understanding consumer sentiment, analysing emerging trends, and personalising content to ensure your audience feels connected, recognised and valued. It’s also a disruptor: by understanding how your crowd ticks, you can capitalise on unique trend patterns and get ahead of the pack. Turba Media leads the field in generative AI-based tech to grow and understand your audience.

Audience built

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Audience by Segment

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Live campaign Performance

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Automated Process

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Engagement level

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Campaign Performance

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User Behaviour Analysis

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Conversion Path

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Sentiment Analysis Report

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Positive
69%
Negative
11%
Neutral
20%